青幻舎 SEIGENSHA Art Publishing

青幻舎

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Children’s Advertising in the Showa Era Vol. 2

Author(s):
Takanobu Okoshi and Hiroshi Hoto
Price:
1,200 yen (JPY)
Language:
In Japanese and English
Size:
148 × 105 × 18 mm, 250g
Pages:
288
Binding:
softcover
Release date:
20091020
ISBN:
978-4-86152-212-3 C2072

This collection brings together advertisements found in children's magazines published during 1970-1974. Displaying teenage idols on the cover and featuring serial comics by popular comic artists both entertained young readers and helped them to mature. But mass consumption has resulted in the loss of most of these magazines along with the advertisements they contained. In order to produce this series for the enjoyment of 21st century readers, digital technology was employed to reproduce the advertisements in their original coloring from the old magazines.

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